Insight and commentary on the football graph via the DirectSnap engine.

At the start of the year, we launched a test version of a Twitter-based college football recruiting platform. In a mere six weeks leading up to the “Super Bowl of recruiting” known as National Signing Day in early February, everyone from average fans to industry experts took notice of DirectSnap.

While we were pleased with the reactions from the sports media world, we knew that DirectSnap in its current form was just the tip of the iceberg. From the beginning, we had much bigger plans. Much more than a tweet streaming service for college football recruiting - which is cool, of course.

Today, we launch v2.0 of DirectSnap and we trust it will be an even more important launch than the initial version.

Three dimensions

Starting today, DirectSnap enables fans of all levels of football to follow the latest news and discussion for their team and favorite players. This means DirectSnap has three main areas to the site: NFL, college football and recruiting.

Our system tracks and streams in tweets from all players from every team in the NFL and the major teams in college football. As before, we also track the top 1000 high school recruits in the country. Truly, DirectSnap is a one-stop shop for all your football news and discussion.

Customizing the experience

DirectSnap 2.0 is focused on allowing you, the fan, to customize the experience.

By logging in, you can then create a custom news feed or discussion stream by tracking the teams and players that you desire.

For instance, perhaps you like the Alabama Crimson Tide, and also like to follow certain former Crimson Tide players in the NFL. You can track the current Alabama team and players like Trent Richardson and Julio Jones creating a news feed of information on just the teams and players you track.

Just the beginning

The new version of DirectSnap is completely redesigned and rebuilt from the ground up. As we already stated, the vision of DirectSnap is so much more than a football focused tweet streaming service.

Even DirectSnap 2.0 is still a bare bones system - though a vastly improved system. Even with expanding the system from just recruiting to the three dimensions of NFL, college and recruiting, this is still just the tip of the iceberg.

In the weeks and months ahead, you will see new functionality roll out. The DirectSnap blog will document the process as DirectSnap becomes an integral part of the online football experience.